Costas is a product innovation veteran and entrepreneur, contrarian thinker, impact investor and author of a handful of books on these topics. He has a particular knack for squeezing new products out of old factories. He is co-founder at Una Terra, an impact VC Fund focused on sustainability in consumer industries. His journey through the world of mass-market innovation started over 25 years ago as product design and manufacturing engineer. His main claim to fame remains the period as co-Founder of global creative agency Happen Group (now part of Accenture). The business created over $5Bn incremental revenue for FMCG clients in food, beverage & household goods, mostly through solutions that make smart use of consumer frustrations and clients’ manufacturing capabilities.