General Info
- Daily newsletter (week days)
- Weekly ‘Best of the Week’ newsletter (every Thursday)
- 12,000 newsletter subscribers
- 25,800 unique users/month
- 130,400 page views/month
- 2 pages per session
Newsletter
Total Open Rate |
|
Daily Newsletter |
60.60% |
Weekly 'Best of the Week' |
47.51% |
Frequency |
Rate
|
---|---|
per newsletter |
€ 250 |
> 20 days, bulk discount on request* |
on request |
Frecuency
|
Rate
|
---|---|
per newsletter - 1st position |
€ 750 |
per newsletter - 2nd position |
€ 650 |
> 20 days, bulk discount on request* |
on request |
Website
Sessions per user |
Users (avg month) |
Pageviews (avg month) |
Pages per Session |
---|---|---|---|
2.54 |
25,800 |
130,400 |
1.98 |
Dimensions (WxH in pixels)
|
Rate
|
---|---|
1024 x 122
or
728 x 90 |
€ 100 cpm |
Dimensions (WxH in pixels)
|
Rate
|
---|---|
1024 x 250
or
970 x 250 |
€ 110 cpm |
Dimensions (WxH in pixels)
|
Rate
|
---|---|
|
€ 150 cpm |
Dimensions (WxH in pixels)
|
Rate
|
---|---|
300 x 600 |
€ 120 cpm |
Dimensions (WxH in pixels)
|
Rate
|
---|---|
300 x 250 |
€ 80 cpm |
Ratio
|
Length
|
Rate
|
---|---|---|
16:9 |
Approx. 15 sec, max. 60 sec. |
€ 120 cpm |
Dimensions (WxH in pixels)
|
Rate
|
---|---|
Leaderboard: 1024 x 122 or 728 x 90
or Billboard: 1024 x 250 or 970 x 250
+
Rectangle: 300 x 250
or Halfpage: 300 x 600 |
€ 170 cpm |
Partner Page
Your own content page on the Pensioen Pro website. On this webpage, with the Pensioen Pro look & feel, you can upload unlimited content for a period of 12 months, including articles and videos. Please click here and here for examples.
We will run a marketing campaign to generate traffic to your partner page. This campaign consists of:
- Partner webcast (video)
- Leaderboard, 30,000 impressions
- Home Page Advertorial website, 30,000 impressions
- 4x Leaderboard in newsletter
- 4x Advertorial in newsletter
Rate Partner Page (including marketing campaign):
€19,000
Audience Extension Pensioen Pro
Pensioen Pro offers acces to a unique audience of institutional investors and other professionals in the pensions sector. We can now target this audience on other online platforms. This is known as 'Audience Extension'.
What does this mean for you as an advertiser?
Your ads are also hosted on other, relevant websites that are visited by our target audience. We create a 'brand safe' environment for you, which guarantees you're only targeting a Pensioen Pro professional on whitelisted, trustworthy websites, including a 'brand safety net' based on the chosen websites' content.
Our advertisers can now employ Audience Extension to supplement their existing Pensioen Pro online campaigns. The advantage of this is that you can increase your reach at a reduced CPM rate of 50% as compared to a campaign that only makes use of Pensioen Pro's inventory.