Technical Specifications
Online

Deadline for material for online advertisements is 3 business days prior to placement. Pensioen Pro cannot guarantee placement for material that is received less than 3 business days in advance.

All material should be sent to: linda.van.wely@fdmediagroep.nl 
Dates on which adverts are to run can be changed free of charge via written confirmation up to 15 business days in advance of placement.
 
Client will be billed the full amount for any cancellations that are communicated less than 1 month prior to start date of placement.

Horizontal format static image that sits at the top of newsletter.

Initial Dimensions (WxH in pixels)
Max Expanded Dimensions
File Type
Max Initial File Load Size
Subsequent Max Polite File Load Size
970 x 250
N/A
JPG, PNG, 3rd party ad tag (no Javascript)
199 kB
N/A

When making use of regular URL's, it is not possible to measure traffic in your Analytics system. In order to measure this from your end, please make use of a clicktracker or UTM code.

Horizontal format static image that either sits at the top or at the bottom of newsletter.
Initial Dimensions (WxH in pixels)
Max Expanded Dimensions
File Type
Max Initial File Load Size
Subsequent Max Polite File Load Size
728 x 90
N/A
JPG, PNG, 3rd party ad tag (no Javascript)
199 kB
N/A

When making use of regular URL's, it is not possible to measure traffic in your Analytics system. In order to measure this from your end, please make use of a clicktracker or UTM code.

Format that sits in the lower third of newsletter. There are 2 layout options:
 
  1. You can do the layout in-house. In this case, please provide a static image of W730 x H350 (pixels) as well as a link. Your advertorial will be loaded into the newsletter as an image. 
     
  2. Pensioen Pro can handle the layout for you. In this case, please provide us with text, title, link and image seperately. Please adhere to the specifications according to the table below. There is room to place 1 image in the advertorial. You can either place your logo or an image (possible to superimpose your logo on the image) of your choosing.
Title
Text
Logo or Image (WxH in pixels)
File Type Logo
File Type Image
We suggest to keep this short
Max. 60 words
Square format of 600x600px is the space for your logo or image
EPS, AI (vector format preferred), JPG, PNG
JPG, PNG, EPS, AI

When making use of regular URL's, it is not possible to measure traffic in your Analytics system. In order to measure this from your end, please make use of a clicktracker or UTM code.

Additional article on Advertorial


•    Recommended length of the article: approx. 600 to 800 words.
•    Provided with a matching photo (royalty-free) to support the article.
•    Layout such as Pensioen Pro with a different font supplied as:
    - Headline
    - Introduction
    - Text
    - Possibility supplemented with streamer and/or text frame
    - In the article you can also refer to your own page with an URL

Horizontal format that sits in the top position of the page. Larger format than leaderboard.
Initial Dimensions (WxH in pixels)
970 x 250 (for phone 320 x 100)
Max file size is less than 1000000 bites
File Type
JPG, PNG, 3rd party code, animated GIF, HTML5*
Max Initial File Load Size
199 kB
Max Animation Frame Rate
24 fps 
Max Animation Length
30 sec 
Max Looping
Audio
Playing audio in display ads without a click from the user is not allowed.
Clickout URL
When making use of regular URL's, it is not possible to measure traffic in your Analytics system. In order to measure this from your end, please make use of a clicktracker or UTM code.
* See HTML5 specifications below
Horizontal format that sits in the top position of the page. Smaler format than billboard. 
Initial Dimensions (WxH in pixels)
728 x 90 
Max file size is less than 1000000 bites
File Type
JPG, PNG, 3rd party code, animated GIF, HTML5*
Max Initial File Load Size
199 kB
Max Animation Frame Rate
24 fps 
Max Animation Length
30 sec 
Max Looping
Audio
Playing audio in display ads without a click from the user is not allowed.
Clickout URL
When making use of regular URL's, it is not possible to measure traffic in your Analytics system. In order to measure this from your end, please make use of a clicktracker or UTM code.
* See HTML5 specifications below
Half page unit format, filmstrip. Large vertical double medium rectangle format that sits in the first position in the right hand column.
Initial Dimensions (WxH in pixels)
300 x 600
Max file size is less than 1000000 bites
File Type
JPG, PNG, 3rd party code, animated GIF, HTML5*
Max Initial File Load Size
199 kB
Max Animation Frame Rate
24 fps 
Max Animation Length
30 sec 
Max Looping
Audio
Playing audio in display ads without a click from the user is not allowed.
Clickout URL
When making use of regular URL's, it is not possible to measure traffic in your Analytics system. In order to measure this from your end, please make use of a clicktracker or UTM code.
* See HTML5 specifications below
Medium rectangle format that sits in the body of the articles as well as at the bottom of the right hand column.
Initial Dimensions (WxH in pixels)
300 x 250
Max file size is less than 1000000 bites
File Type
JPG, PNG, 3rd party code, animated GIF, HTML5*
Max Initial File Load Size
199 kB
Max Animation Frame Rate
24 fps 
Max Animation Length
30 sec 
Max Looping
Audio
Playing audio in display ads without a click from the user is not allowed.
Clickout URL
When making use of regular URL's, it is not possible to measure traffic in your Analytics system. In order to measure this from your end, please make use of a clicktracker or UTM code.
* See HTML5 specifications below
Same format as an article on the homepage. Sits in the body of the articles.
 
There is room to place 1 image in the advertorial. You can either place your logo or an image (possible to superimpose your logo on the image) of your choosing. Pensioen Pro does the layout for this advertisement.
Title
Text
Logo or Image (WxH in pixels)
File Type Logo
File Type Image
We suggest to keep this short
60 words
600 x 600 is the size of the area which can be used for either a logo or an image
EPS, AI (vector format preferred), GIF, JPG, PNG
JPG, PNG, EPS, AI

Additional article on Advertorial


•    Recommended length of the article: approx. 600 to 800 words.
•    Provided with a matching photo (royalty-free) to support the article.
•    Layout such as Pensioen Pro with a different font supplied as:
    - Headline
    - Introduction
    - Text
    - Possibility supplemented with streamer and/or text frame
    - In the article you can also refer to your own page with an URL

A combination of Leaderboard or Billboard ánd Halfpage ánd Rectangle. 
Initial Dimensions (WxH in pixels)
Leaderboard: 728x90 or Billboard: 1024/970x250
+
Halfpage: 300x600
+
Rectangle: 300x250 
File Type
JPG, PNG, 3rd party code, animated GIF, HTML5*
Max Initial File Load Size
199 kB
Max Animation Frame Rate
24 fps 
Max Animation Length
30 sec 
Max Looping
Audio
Playing audio in display ads without a click from the user is not allowed.
Clickout URL
When making use of regular URL's, it is not possible to measure traffic in your Analytics system. In order to measure this from your end, please make use of a clicktracker or UTM code.
* See HTML5 specifications below
Situated at the bottom of the article  page.
Ratio
16:9
File Type
Mp4 of either 720p or 1080p
Video Length
Approx. 15 seconds, max. 30 seconds. Attn: try to keep the file size as small as possible. Max 9999KB
Max Initial File Load Size
199 kB
Max Animation Frame Rate
24 fps 
Max Animation Length
15 sec 
Max Looping
Audio
Playing audio in display ads without a click from the user is not allowed.
Clickout URL
When making use of regular URL's, it is not possible to measure traffic in your Analytics system. In order to measure this from your end, please make use of a clicktracker or UTM code.
  • HTML5 must be sent as a ZIP file 
  • Only valid way to send HTML5 is via WeTransfer to linda.van.wely@fdmediagroep.nl, because HTML5 attachments that contain Javascript are blocked from our email server. 
  • All codes must be SSL compliant (use https, NOT http)
  • Already implement the clickout URL in the HTML5 file
  • IMPORTANT: Implement the Google guidelines accurately for all advertisements. HTML5 ads will not function if guidelines not implemented exactly. 
  • Google guidelines: https://support.google.com/dfp_premium/answer/7046799?hl=en

Technical Specifications

Magazine

  • Certified PDF
  • A4 – W210mm x H297mm
  • CMYK (no RGB)
  • Crop marks
  • All images 300 dpi
  • Bleed 3mm
  • When supplying a PDF, the OPI settings must be switched OFF
  • Additionally, you may provide us with a URL that your ad will link to in the digital Flipbook
  • 1 page: 600 words + 70-word contact details + 150-word disclaimer + small photo + logo
  • 2 pages: 1300 words + 70-word contact details + 150-word disclaimer + small photo + logo
  • Pictures, graphics, very long titles and/or stand firsts will affect word count. Please allow approximately 200 words for 1 graph and 330 words for a medium size picture. 
  • Additionally, you may provide us with a URL thay your ad will link to in the digital Flipbook

Optional: Pensioen Pro can do the layout for advertorial/sponsored commentary at no extra cost. If making use of this option, please send material by copy deadline. If layout is done in-house, please send completed material by the print-ready advert deadline.


All material should be sent to bouwien.hoorntje@fdmediagroep.nl

Clients can have their advertorial, sponsored commentary or sponsored interview produced by professionals selected by Pensioen Pro. We will put you in contact with a first class specialized journalist, translator and designer that meet all of Pensioen Pro’s quality standards.


Rates:

  • 1/1 page (text + standard layout) €950
  • 2/1 page (text + standard layout) €1,350
  • Translation EN→NL €70ct per word

This ad position sits to the left of the magazine's front cover.

Dimensions (pixels, wxh) Desktop & Tablet

768 x 1024

Dimensions (pixels, wxh) Mobile

320 x 250

URL

Please provide a seperate URL for mobile.

This ad position will appear in the flow of the digital magazine and will pop up between pages after 10 swipes/clicks. The advert will take up the entire space below the top bar inside of the frame (for size, see figure on the right).

Dimensions (pixels, wxh) Desktop & Tablet

768 x 1024

Dimensions (pixels, wxh) Mobile

320 x 250

URL

Please provide a seperate URL for mobile.

This ad position sits below the publication and remains visible throughout the whole reading experience.

Dimensions (pixels, wxh) Desktop & Tablet

728 x90

Dimensions (pixels, wxh) Mobile

320 x 50

URL

Please provide a seperate URL for mobile.

Notice for cancellation not less than one month prior to copy deadline date. We reserve the right to invoice for orders cancelled within this period.